Gresham Books is a well established publishing house, specialising in bespoke items for schools. They have been producing high quality books for over twenty years. Their reputation has been built on customer trust and an absolute satisfaction with the final product. What makes a Gresham Book stand out is that it’s completely bespoke to your specification.
We had the pleasure of working with the team to re-design their existing website. They were looking for a similar design to their Parent Brief website, which had simple and easy to use functionality, and was visually led to encourage visitors to enter into a relationship with Gresham Books. With the many different elements to Gresham Books, a clear visual navigation needed to be created to showcase their services. With a new range of school text books in development, we were also asked to build the new site with an easy to use shop.
We set to work on a clear site map that showed an easy to use navigation menu to guide their different audiences to the right section of the site, with as few clicks as possible. The challenge was to create lead pages for the different areas of the business, while leaving room for customisation for future products. We created clear gateways which were large and image led, to lead the customer directly to their search requirements. An easy to use shop was built, allowing customers to purchase the resources and text books on offer. We worked closely with their CRM supplier to integrate their existing system into the site, while upgrading their internal processes
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